
The ITV bCreator™ Awards 2026, supported by Canon and TikTok
Thursday 8th October
The bCreator Awards are the UK’s largest independent celebration of the creators and creator campaigns shaping digital culture.
ITV returning as headline partner for 2026 reinforces its commitment to championing creative voices, while Canon’s ongoing support underscores the importance of empowering creators with the tools to bring stories to life.
TikTok’s return as a sponsor (after headlining in 2019) continues their commitment to recognising and championing the next generation of digital talent.



bCreator: Behind The Content (NEW!)
Behind the Content takes a nostalgic look back through creators’ posts – from key moments to unheard stories – to find out what was really going on at the time. It’s an idea we’ve had for many years, and it brings us great joy to finally see it come to fruition.
Brands we’ve worked with include
















“We were so thrilled to be a part of the bCreator™ Awards this year; hopefully the first of many! To connect with such a diverse and talented community of creators was a privilege.”
– Sylvia Brendel & Ben Webster, ITV
“The energy, talent and dedication on show at the ITV bCreator™ Awards was truly inspiring. The team at bCreator are experts in this space, and we were proud to partner with them to showcase our commitment to creativity and storytelling.”
– Neale Conroy, Marketing Director Canon UK
“TikTok is thrilled to partner with the ITV bCreator™ Awards to recognise and champion the next generation of digital talent. We are incredibly proud to support these creators on their journey, as they continue to redefine creativity in the UK and beyond.”
– TikTok UK
Meet the bCreator™ Committee
The bCreator™ Committee is made up of Creators, Creator Economy Experts and Captains of Industry, each bringing their own expertise to the important process of judging our categories to the highest and most rigorous standards.

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