The event, with headline sponsor Virgin Voyages and supporting headline sponsor YouTube, generated a huge volume of content on social media with over 500 assets shared on Instagram alone!
In this post we’re sharing 12 of our favourite moments and pieces of content about the Awards shared by attendees (all links open in a new tab)…
1. Stuart and Francis ‘mini vlog’ of their Awards experience…
“Two years ago when we first started sharing our story we were a little bit scared as we had no idea how we were going to be received and here we are at an Awards ceremony” Stuart explains as the narrator of their TikTok post which has exceeded 80,000 likes.
2. Shu Lin’s disbelief at winning and a personal note
Shu Lin shared a Reel about her experience growing up in her family’s takeaway and and why winning this award felt both emotional and monumental.
3. Shabaz Winning Comedy bCreator of the Year
Comedy bCreator of the Year Winner Shabaz Says shared an Instagram Reel of his acceptance speech which has gained 1.6 million views. In the caption, Shabaz explains he didn’t prepare a speech and just ‘let the words flow’…
4. ADHD LOVE Thanking their ‘Wonderful Spicy Brain Community’
“Cannot believe it” Rich and Rox state in the first line of their Instagram post caption, before thanking their community and revealing their outfit choices and stylist. The couple, who released their own best selling book, received hundreds of comments from their followers on this post thanking and congratulating them.
5. Brookie & Jessie vlog their Awards experience and aftermath…
Best Original Content winners Brookie & Jessie who have amassed over 4 million followers on social media posted a YouTube video about their Awards experience. “That’s my favourite corner of the house now” – Brookie confesses as Jessie places the Award next to their YouTube Play Button on the TV cabinet.
6. THE FIFTH WERE FEELING HONOURED AND HUMBLED
“It’s a true honour to have our agency and incredible team’s hard work recognised by such a prestigious award” FIFTH shared on their Instagram after winning the coveted Influencer Marketing Agency of the Year. The carousel includes a team photo with Award hosts Matthew and Ryan and a snippet of their post-win interview.
7. SEVENSIX & THE MASSIVE STEP FOR THE INDUSTRY
“Here’s to more minority owned businesses getting their flowers!” Charlotte Williams shared after both SevenSix (the company she founded) and SHFT (founded by Chloë Downes) both picked up an Award in the Boutique industry categories.
8. CoCo Flo Reflecting on Her YouTube Journey
“I’m very very very appreciative and very happy to have received this Award” Coco reveals in a YouTube video after winning the YouTube Rising Star Award. Coco also reflects on her personal online journey and how YouTube has helped her in life, even with passing her driving test!
9. “Passion Will Always Prevail” – Dakota Warren
Book bCreator of the Year winner Dakota Warren shared a carousel of her Awards experience which includes a candid interview with Creator of the Year 2022 Jack Edwards during the welcome reception and a few red carpet moments…
10. A Manifested Experience for Ebonix
“We were really manifesting this win and manifested we did” shared Ebonix on X (formerly Twitter) after winning the Gaming bCreator of the Year Award on her birthday. In this thread, which has been reposted 76 times, Ebonix starts with a video which captures their feelings of winning and the impact it will have on the gaming community.
11. Sophie’s Post About Gratitude And Healing
Lifestyle bCreator of the Year Winner Sophie Butler shares a carousel of her Awards experience and candidly writes ‘spat my wine out’ in shock when she heard her name called out as the winner – a moment captured on camera by Fordtography.
12. Pandora’s Pride For Winning the Creators’ Choice Award
“We are absolutely delighted that Pandora stood out amongst so many incredible brands” Pandora shared on their official LinkedIn page after picking up the prestigious Best Brand To Work With Award!
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Photography by Fordtography and Zoe Griffin Photo