Jonathan Kirby
Jonathan Kirkby is the founder and Managing Director of instinct, a Consumer and Fashion PR agency with a close-knit team of PR and influencer experts and natural-born networkers. Jonathan has over 20 years’ experience helping brands – from M&S Food to Disney on Ice and Bacardi to QVC – to build their reputations and shape audience perceptions through earned and shared channels.
With a little black book to die for, Jonathan’s superpower is connections. His knowledge of the media and content creator landscape is second to none. For more than two decades, he has consistently delivered outstanding results and quality outcomes, from community engagement opportunities for brands to creative collaborations with the names and networks that build meaningful relationships. He knows what grabs people’s attention, what makes them tick, makes them act – and how they’ll behave when they do.